By creating a disruptive and unexpected media experience, Onyx-Glass™ enjoys “eye-ball-attention” up to 10x more than any other Out of home media channel, through its integrated Intelligent Audience Analytics, Onyx-Glass™ enables marketers greater insight into consumer behaviors and the drivers that influence this – as the analytics are collected 24/7/365.
Then by anticipating consumer profile/movement/ and in-store behavior – and triggering RELEVANT content in real-time - Onyx-Glass, has established a proven track record of adding significant Sales to its customers.
Consistent increases up to 19% in sales – soft drink category
300% lift in the premium sparkling alcohol category
95% On-going Dominance in brand share of voice in category